How to calculate profit and ROI on your digital advertising spend. Download our PowerPoint presentation.
As Google Ads experts, we are often asked how to get started on the Google Ads platform. So we wrote this article to answer some of our most frequently asked questions.
If you are thinking of working with a PPC company like Dotwise, to help advertise your business online, it’s worth understanding what to expect from your new supplier and PPC campaign.
Let's look at how Instagram has become a very important marketing channel and how it can work for all kinds of business.
GDPR legislation will be enforced from 28/5/2018. It affects many digital marketing technologies.
Google AdWords is one of the best tools for driving traffic to a website quickly. But it can be a money-pit. We want to find the perfect balance between getting traffic and not spending too much money.
We look at 5 important things your business should not ignore, including SEO, PPC, local advertising and social media.
Local search ads, expanded text ads and call-only ads. We look at three things that will be big news in the world of PPC and AdWords in the near future.
The two main tools that help businesses get ahead of their online competitors are Pay Per Click advertising (PPC) and Search Engine Optimisation (SEO). So often, companies will ask, 'which is better?'
How Much Should I Bid for a Click on AdWords?
When people hear, 'online marketing' they imagine the entire internet - terrifying for a small business. This shows you how local PPC marketing is effective