SEO

Dotwise's views on SEO. The world of SEO is changing continuously. We bring you the latest information that you need to move your business forward.

Interview with Gordon Smith

Digital marketing and SEO expert Gordon Smith discusses 20 years of founding and running websites.

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Improve SEO During the Lockdown? It is Possible.

Websites which are improving their rankings are the ones which are proactively keeping their websites and offsite information up-to-date and current.

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Get an SEO Quotation

Get a free SEO quotation instantly by entering three simple pieces of information into our SEO quote form.

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Tips for Hiring an SEO Agency in 2020

Don't hire an SEO company in 2020 before you have read our 10 tips on how to ensure you don't get ripped off.

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Easy Tweaks to Make Your Homepage Copy Zing

The homepage is one of the most important pages of any company website, but many businesses struggle to get it right. Without the right elements in place, a company’s homepage will fail to engage visitors and damage conversions.

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Hinchley Wood SEO Competition – Winners Announced!

After 7 weeks working with the Year 9 students from Hinchley Wood School, we announced which of four teams were the winners of the Web Design and SEO Competition at Hinchley Wood School today.

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Hinchley Wood Baked Goods Competition

The competition at Hinchley Wood School to make the best baked goods website (and maybe get ranked in Google!) continues to heat up!

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5 Essential Content Marketing Trends for 2020

Content marketing means creating content (which could be blog posts, LinkedIn posts, videos, podcasts, infographics and more) containing information useful to your potential marketplaces. Here are the trends for 2020.

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Dotwise Helps Local Kids Learn Web Design and SEO

The Dotwise team has been working with local schoolkids, delivering workshops in digital marketing including website building and SEO.

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10 Takeaways From SMX East, NYC in November 2019

10 Takeaways From SMX East, NYC in November 2019 | Dotwise Digital Marketing

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Tips for Hiring an SEO Agency in 2019

Here are our top 10 tips for finding and hiring an SEO agency.

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Dotdash – Dotwise Digital Marketing Dashboard is Here!

Dotdash brings data from multiple disparate sources and blending it together in easy-to-read, at-a-glance charts, graphs, tables and scorecards.

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Understanding a Keyword Position Report

If you’ve received a keyword position report from Dotwise or anybody else, you may wondering how to interpret it. Here’s how:

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What To Do If Your Search Rankings Suddenly Drop

You may have come across a situation when your search rankings for your favourite just tank. You go from being the authority website in your area to nowhere. Here's what to do.

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Reviews.co.uk vs Google Reviews

Why would you use Reviews.co.uk instead of Google Reviews? We look at the two and unearth some surprising differences!

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The Art and Science of Professional Blog Writing

Blogging can boost your SEO and increase sales leads. We look at how to create a blog strategy, what to measure and how to amplify your blog's reach.

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Voice Search and the Future of SEO

The search landscape is constantly changing and evolving. Sometimes it can feel as though you’ve mastered one SEO trend, only to find it’s outdated and been replaced by another. Voice search is no exception. How will it shape the future and what do we need to start thinking about when it comes to SEO for business?

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Timeline of Major Google Search Algorithm Updates

Timeline of major Google updates. We don’t go into detail about the rollout of the Panda update which has been ongoing for several years.

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Link Networks: How They Can Kill Your SEO

Link Networks: How They Can Kill Your SEO

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Local SEO

Case Study: Improve Local Search Rankings Against Competitors

Case Study: Improve Local Search Rankings Against Competitors

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Google to Distrust all Symantec SSL Certificates

Many websites which are currently encrypted will no longer be trusted by the Google Chrome web browser family. Chrome will issue security warnings when you visit a website encrypted with such a certificate.

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10 Easy Ways to be Found in Local Search

It's easy to rank in local search results, but you need to follow a few rules. Search expert Gordon Smith shares 10 easy ways to be found in local search.

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What are Featured Snippets and How Do You Get Them?

What are featured snippets? We find out how to get that elusive paragraph of text just above the other search results.

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Future of SEO

What do the next few years hold in store for SEO? We look at new directions in voice search, user experience and AI and assess their impact.

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SEO in Vertical Markets

We have been providing SEO in vertical markets for several years. These include surveying, legal services, estate agency and e-commerce.

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5 Things Your Business Should Not Ignore

We look at 5 important things your business should not ignore, including SEO, PPC, local advertising and social media.

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PPC vs SEO - Which is Better?

The two main tools that help businesses get ahead of their online competitors are Pay Per Click advertising (PPC) and Search Engine Optimisation (SEO). So often, companies will ask, 'which is better?'

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How to Dominate Local Search With PPC Marketing

When people hear, 'online marketing' they imagine the entire internet - terrifying for a small business. This shows you how local PPC marketing is effective

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Finalist, Kingston Business Excellence Awards 2019