SEO Services Kent

Welcome to Dotwise – an SEO company that can help drive leads, sales and enquiries to your business.

Why SEO?

Search Engine Optimisation is the process of making continual incremental improvements to your website and online presence to increase your chances of being found in searches for keywords related to your business. Be found by the right people right when they are searching for a business like yours. 

A website which has not been optimised is unlikely to rank in search. This could cost you thousands in lost business opportunities. The truth is that all businesses need to carry out SEO continually.

Using only white-hat, ethical SEO techniques approved and recommended by Google, we optimise your website to ensure it reaches the highest possible positions in Google and other search engines. Our SEO team have over 20 years’ experience and some stunning case studies to share with you. Find out more.

Bathroom Eleven Dotwise SEO Case Study from Dotwise on Vimeo.

How it works

We start by understanding your business goals: which products and services do you want to be found for in Google or other search engines? We also find out what profit you make per sale, and per customer. These figures help us to work out your expected SEO budget.

 

Keywords

With this information we research the keywords that customers will likely be using to find your website. We look at how many people search for your keywords and what synonyms there are. We then draw up a shortlist of between 5 and 50 keywords that we will focus on. Keyword research is one of the most important SEO services.

SEO audit

Then, our well-trained and experienced team will conduct a thorough audit of your website. Looking at over 50 technical points, we assess where your website’s strengths and weaknesses lie in relation to your keywords. From this we draw up your SEO strategy – what we should work on first that will have the maximum impact for the least amount of money.

We then implement the strategy – usually over the course 3 or 6 months to several years, depending on the competition in your market sector.

Results

We monitor the results by checking the position of your keywords every single day and recording them in our database. We then present the results to you through a custom-built digital dashboard which gives you a clear, real-time idea of the success of your campaign, whenever you wish to check in. The dashboard will tell you: how big an increase in search traffic we have delivered to you, how much better the traffic is converting into sales, leads and enquiries, and even the number and dates of all enquiries and sales made.

The Dotwise digital marketing dashboard (DotDash) will show you the increase in sales, leads and enquiries in real-time.

Costs

The cost of an SEO campaign is driven by several factors: how well-optimised your website is at the outset, competition in the marketplace, number of keywords you want to target, etc.

Our pricing is always totally clear and transparent. We charge a modest hourly rate, discussed and agreed in advance and we stick firmly to the agreed price. The price usually ranges from £300 to £1000 per month and the project can last from 3 months upwards depending on your ambition. We can always find a suitable solution for any budget.

To help you make the right decision, here is our guide to How to Choose an SEO Company.

Working with businesses through Kent

We have long-standing expertise which we use to help local businesses extend their presence. Most of our Kent clients are currently clustered around the west of Kent, but your location is no obstacle in the world of Zoom meetings. 

A great example of an SEO client is Pest Hunter, a pest control company covering all of Kent. We manage both SEO and paid search for the team, generating leads and driving new business daily. 

Past clients

At Dotwise we are proud to have successfully improved the online presence for businesses in these sectors:

• Estate agents
• Solicitors
• Accountants
• Pest control companies
• Charities (local and national)
• Dampproofing companies
• Homewares e-commerce businesses
• Online dating sites
• Builders
• Building surveyors
• Couriers and taxi firms
• Art e-commerce businesses
• Blind installers
• Local government
• Shipping companies
• B2B services including data management
• Art schools
• Event and conference organisers
• Hotels
• Restaurants
• Bars
• Cafés
• Industrial machinery manufacturers
• Gym installers
• Bathroom installers
• Aggregates and soils agents
• Office furniture retailers
• Canvas cover manufacturers
• Gyms
• Recruitment consultants
• Logistics companies …

The team

You’ll find our team friendly, approachable and extremely technically capable and experienced.

Related services:

Pay-Per-Click (digital advertising)

Online advertising (also known as pay-per-click marketing can include well-known advertising platforms such as Google Ads, LinkedIn advertising, Facebook ads, Twitters ads. It can also include retargeting (ads which appear on other websites after the user has left your website) and remarketing (follow-up emails which can bring sales from customers who abandoned purchasing on your website). Find out more.

Social Media Marketing

Social media marketing starts with great strategy. Our dedicated, experienced team will devise the best possible social media strategy for your site. We also provide the training you and your team need to deliver the strategy or we can deliver it for you. So whether your audience is on Facebook, Twitter, LinkedIn, Instagram, Pinterest or any other social media network, we can help build your audience and increase your brand awareness. Ask us for case studies and examples of our work. Find out more.

How to get started

Just drop us a note about your business and we’ll be in touch straight away.

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